{"title":"ALL PRODUCTS","description":"","products":[{"product_id":"rack-mounted-lateral-raise","title":"RACK MOUNTED LATERAL RAISE","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eYour rack already takes up half the gym. The Rack Mounted Lateral Raise turns it into a dedicated shoulder station — no extra footprint, no compromises.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eMost gym setups treat lateral raises as an afterthought — a dumbbell grabbed from the rack, swung with momentum, loaded inconsistently from rep to rep. This changes that. By mounting directly to your existing power rack, the Rack Mounted Lateral Raise creates a fixed, repeatable movement path that keeps constant tension on the lateral deltoid throughout the entire range of motion. No swinging. No momentum cheating. No relying on a cable stack that's always occupied. It's a permanent shoulder station built into equipment you already have, custom fitted to your exact rack specification so it sits flush and solid every time you use it.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Compatible rack sizes: 3\"x3\", 75x75mm, 70x70mm, 60x60mm — Hole diameter options: 1\" (26mm), 21mm, 5\/8\" (16mm) — Finish: Powdercoat black (standard) \/ Stainless steel (premium variant) — Mounting: Pin-and-sleeve attachment to existing rack uprights — no drilling or permanent modification required — Made to order to your exact rack dimensions\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery Rack Mounted Lateral Raise is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"3\"x3\" \/ 1\" - 26mm","offer_id":53464840372572,"sku":"","price":360.0,"currency_code":"GBP","in_stock":false},{"title":"3\"x3\" \/ 21mm","offer_id":53464866226524,"sku":null,"price":360.0,"currency_code":"GBP","in_stock":false},{"title":"3\"x3\" \/ 5\/8\" - 16mm","offer_id":53464866259292,"sku":null,"price":360.0,"currency_code":"GBP","in_stock":false},{"title":"75x75 \/ 1\" - 26mm","offer_id":53464840405340,"sku":"","price":360.0,"currency_code":"GBP","in_stock":false},{"title":"75x75 \/ 21mm","offer_id":53464866292060,"sku":null,"price":360.0,"currency_code":"GBP","in_stock":false},{"title":"75x75 \/ 5\/8\" - 16mm","offer_id":53464866324828,"sku":null,"price":360.0,"currency_code":"GBP","in_stock":false},{"title":"70x70 \/ 1\" - 26mm","offer_id":53464840438108,"sku":"","price":360.0,"currency_code":"GBP","in_stock":false},{"title":"70x70 \/ 21mm","offer_id":53464866357596,"sku":null,"price":360.0,"currency_code":"GBP","in_stock":false},{"title":"70x70 \/ 5\/8\" - 16mm","offer_id":53464866390364,"sku":null,"price":360.0,"currency_code":"GBP","in_stock":false},{"title":"60x60 \/ 1\" - 26mm","offer_id":53464840470876,"sku":"","price":360.0,"currency_code":"GBP","in_stock":false},{"title":"60x60 \/ 21mm","offer_id":53464866423132,"sku":null,"price":360.0,"currency_code":"GBP","in_stock":false},{"title":"60x60 \/ 5\/8\" - 16mm","offer_id":53464866455900,"sku":null,"price":360.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/RM_lat_raise_stainless.png?v=1766515219"},{"product_id":"lca-handle","title":"LCA HANDLE","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eThe lateral raise is one of the most butchered exercises in the gym. The LCA Handle fixes it.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eStandard cable attachments for lateral raises put your wrist in a neutral or downward position throughout the movement — which tilts the loading away from the lateral deltoid at the exact moment you need it most. The LCA Handle positions your forearm inside a rigid support structure, locking the wrist angle and ensuring the cable load travels directly through the shoulder, not around it. The result is a cleaner movement path, better deltoid isolation, and the ability to load the exercise properly without compensating with momentum or losing form at heavier weights. Your shoulders will feel it in a way a rope or D-handle never delivers.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Material: Powdercoat black steel (standard) \/ Stainless steel (premium variant) — Sold as: Single or pair — Variants: Black \/ Black Pair \/ Stainless Steel \/ Stainless Steel Pair — Compatible with: Standard cable machines using a carabiner or swivel attachment\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery LCA Handle is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Single","offer_id":53465846022492,"sku":"","price":110.0,"currency_code":"GBP","in_stock":true},{"title":"Pair","offer_id":53465846055260,"sku":"","price":200.0,"currency_code":"GBP","in_stock":true},{"title":"Stainless Steel","offer_id":54115183362396,"sku":"","price":150.0,"currency_code":"GBP","in_stock":true},{"title":"Stainless Steel Pair","offer_id":54115184673116,"sku":"","price":280.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/NEWLCAS1_6a633f90-250f-45cf-88b1-dd4d28f77a61.png?v=1773838750"},{"product_id":"bt-bar","title":"SAVAGE BT BAR","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eThe only bar engineered around how your arm actually moves — not how a standard barbell was designed a century ago.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eStandard bars force your wrists into a fixed, compromised position throughout the entire range of motion. The BT-Bar changes that. Using converging and diverging grip angles that follow your body's natural movement planes, it removes wrist strain from the equation entirely — so your biceps, triceps, and lats do the work they're supposed to, without your joints fighting against the movement. Less joint stress. Better muscle activation. More progress from every set.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Material: Solid steel bar with knurled aluminium, anodised handles — Forearm support: Contoured padded rests that follow the body's natural curve — Variants: Black Edition \/ Stainless Steel \/ Rotating Grips Black \/ Rotating Grips Stainless — Compatible with: Standard cable machines and pulley systems — Premium pads included as standard on all variants\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery BT-Bar is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"BLACK EDITION","offer_id":54357398520156,"sku":"","price":185.0,"currency_code":"GBP","in_stock":true},{"title":"STAINLESS STEEL","offer_id":53508788650332,"sku":"0","price":230.0,"currency_code":"GBP","in_stock":true},{"title":"ROTATING GRIPS STAINLESS STEEL","offer_id":56551297646940,"sku":null,"price":300.0,"currency_code":"GBP","in_stock":true},{"title":"SHORT STAINLESS STEEL","offer_id":58166036431196,"sku":null,"price":235.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/blackBT1.png?v=1774008962"},{"product_id":"savage-lat-bar","title":"LAT BAR","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eFive cable exercises. One bar. The last lat attachment you'll ever need to buy.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eMost cable attachments are built for one movement and compromised on everything else. The Savage Lat Bar is different. Two eyelets positioned at opposing ends of the bar let you rotate it 90 degrees and lock it in either orientation — which completely changes the mechanics of the exercise you're performing. In the standard orientation you have an angled, ergonomic grip designed for lat pulldowns and rows that keeps the wrists neutral and the lats under tension throughout the full range. Rotated 90 degrees, the bar becomes a horizontal overhead attachment ideal for cable pullovers and tricep pressdowns, where grip width and angle are everything. The angled handles aren't decorative — they're engineered to keep your joints in a position that lets the target muscle do the work, not compensate for a bar that wasn't designed with the movement in mind. One bar covers your entire back session and your tricep work without swapping attachments between sets.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Mounting: Dual eyelet design — rotates 90 degrees for two distinct use orientations — Compatible exercises: Lat pulldown (pronated and supinated), mid row, low row, bent over cable row, cable pullover, tricep pressdown — Handle angle: Ergonomic angled grips for neutral wrist positioning — Finish: Powdercoat black — Compatible with: Standard lat pulldown machines and cable stacks via swivel\/carabiner attachment\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery Lat Bar is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"BLACK POWDERCOAT","offer_id":58178659713372,"sku":null,"price":160.0,"currency_code":"GBP","in_stock":true},{"title":"STAINLESS STEEL","offer_id":58178659746140,"sku":null,"price":200.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/savage_lat_bar_new_1.png?v=1782988934"},{"product_id":"triceps-blade","title":"TRICEP BLADE 2.0","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eBuilt because a standard tricep bar was causing pain. Engineered so it never has to again.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eMost tricep pressdown bars lock your wrists into a fixed plane that puts the elbow joint under significant rotational stress at the bottom of the movement — which is exactly where tricep training gets uncomfortable for a lot of people. The Tricep Blade was designed from scratch to solve that. The flat, angled blade profile positions the hands in a more neutral orientation throughout the press, removing the torque that standard straight bars and rope attachments create at the wrist and elbow. The three-hole eyelet system takes it further — by changing which hole you attach the cable to, you alter the tilt angle of the blade, shifting the line of resistance relative to your forearm. Tilted one way, the movement becomes more forearm-loaded and easier on the joints. Tilted the other, it increases the mechanical demand on the lateral and medial tricep heads. It's the same exercise, made adjustable — so you can train harder for longer without joint issues getting in the way.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Attachment: Three-hole eyelet system — three adjustable tilt angles — Variants: Black powdercoat \/ Raw stainless steel — Profile: Flat blade design for neutral wrist positioning throughout the movement — Compatible with: Standard cable machines and pulley systems via carabiner attachment — Primary exercises: Tricep pressdown, overhead tricep extension\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery Tricep Blade is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Black powdercoat","offer_id":54416291496284,"sku":"","price":60.0,"currency_code":"GBP","in_stock":true},{"title":"Raw stainless steel","offer_id":54416291529052,"sku":"","price":75.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/tb1.png?v=1780577459"},{"product_id":"spotter-arms","title":"SPOTTER ARMS","description":"\u003cp data-start=\"174\" data-end=\"486\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eTrain to failure — without actually failing. The spotter arms built for lifters who don't always have someone behind them.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"174\" data-end=\"486\"\u003e\u003cmeta charset=\"utf-8\"\u003eSolo training at heavy weights is where most setups expose their weaknesses. Cheap spotter arms flex under load, rattle in the uprights, and introduce just enough doubt that you pull back before you need to. That hesitation costs you reps, and over time it costs you progress. The Savage Spotter Arms are laser-cut and welded from solid steel with zero tolerance for movement — when you rack them, they sit dead still, and when the bar comes down on them, they take it without flinching. That's not marketing language, it's the point of the product. Spotter arms that you genuinely trust change how you train. You push further into sets, you attempt heavier singles, and you do it alone without compromising on safety. Custom-made to fit your exact rack specification so there's no slop in the uprights, no adjustment needed, and no second-guessing before you unrack.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Construction: Laser-cut and welded solid steel — Mounting: Custom-made to your rack upright size — specify at checkout — Compatible rack sizes: Confirm your upright dimensions before ordering — Sold as: Pair — Finish: Powdercoat black\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery pair of Spotter Arms is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Default Title","offer_id":55733362983260,"sku":null,"price":360.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/spotterarms1square.png?v=1766172737"},{"product_id":"calve-raising-block","title":"SAVAGE CALVE RAISING BLOCK","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eMost lifters train calves on a weight plate or a gym step. Neither was built for it. This was.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe calf raise is one of the most neglected movements in strength training, and a big reason for that is the equipment. Balancing on the edge of a plate forces you to manage stability at the same time as the movement, which limits how hard you can actually push the gastrocnemius and soleus through their full range. A gym step is too wide, too soft, and too low for anyone loading the movement seriously. The Savage Calf Raising Block is precision-cut from heavy gauge steel with a raised edge profile specifically sized to allow a deep, full stretch at the bottom of the rep without the heel touching the floor — which is where most of the growth stimulus in calf training actually comes from. The aggressive grip tape surface locks the forefoot in place under load so there's no creeping or repositioning mid-set. No flex underfoot, no wobble, no managing the platform — just the movement, loaded properly, through a complete range of motion every single rep.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Construction: Heavy gauge steel, precision laser-cut — Surface: Aggressive grip tape for secure forefoot contact under load — Profile: Raised edge design for full range of motion — full stretch at the bottom without heel contact — Finish: Powdercoat black — Use cases: Standing calf raises, seated calf raises, single-leg calf raises, loaded stretching\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery Calf Raising Block is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Default Title","offer_id":55740918268252,"sku":null,"price":120.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/crsquare1.png?v=1778757678"},{"product_id":"hammer-bt-bar","title":"HAMMER CURL BAR","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe BT-Bar transformed your bicep and tricep training. The Hammer BT-Bar does the same for your brachialis.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eHammer curls are supposed to target the brachialis — the muscle that sits underneath the bicep and is responsible for a significant amount of upper arm thickness. But performed on a rope, a D-handle, or a dumbbell, the neutral grip position is never truly locked in. The wrists rotate slightly under load, momentum creeps in at the top of the rep, and the forearm ends up doing work that should be going into the brachialis. The Hammer BT-Bar solves this the same way the original BT-Bar approaches bicep and tricep training — by removing the variables. The integrated forearm pads cradle the arm in a fixed neutral position throughout the entire range of motion, so the wrist cannot rotate, the elbow stays on the correct path, and every inch of the movement is mechanically loaded through the brachialis and long head of the bicep. No momentum, no joint compensation, no wasted reps. Just the muscle you're trying to build, doing the work it's designed to do.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Design: Integrated forearm pad support — fixed neutral grip position throughout movement — Target muscles: Brachialis, long head bicep — Variants: Black powdercoat \/ Stainless steel — Compatible with: Standard cable machines and pulley systems via carabiner attachment — Primary exercise: Hammer curl — cable and pulley variations\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery Hammer BT-Bar is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Black powdercoat","offer_id":55867291533660,"sku":null,"price":185.0,"currency_code":"GBP","in_stock":false},{"title":"Stainless steel","offer_id":55867291566428,"sku":null,"price":230.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/hammerbtb1.png?v=1766168132"},{"product_id":"bt-bar-premium-pads","title":"BT BAR PREMIUM PADS","description":"\u003cp\u003eUpgrade the pads for your BT bar to the SAVAGE velcro sleeve design with thicker padding:\u003cbr\u003e\u003cbr\u003e20mm thick\u003c\/p\u003e\n\u003cp\u003e60mm wide\u003c\/p\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Default Title","offer_id":56085902066012,"sku":null,"price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/Untitleddesign_2.png?v=1766173627"},{"product_id":"iso-converging-arms","title":"ISO CONVERGING ARMS","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eA rack attachment that makes your power rack the most versatile piece of equipment in your gym.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eMost rack attachments do one thing. The ISO Converging Arms do six — and they do each one better than a standard cable or free weight setup can. The converging press path is where most buyers start: unlike a barbell press or a fixed machine that moves in a straight horizontal line, the arms arc inward as you press, following the natural trajectory the pectoral fibres actually travel during contraction. That converging path is what creates the deep stretch at the bottom of the rep and the peak contraction at the top that a flat bar or a fixed machine can't replicate. But the ISO Converging Arms are far more than a chest press attachment. Mounted to the front face of the rack, each arm functions as an independent lever — loaded separately, moving independently — which opens up unilateral pressing, front raises, lateral raises, and overhead pressing from the same mounting position. With the addition of 1\" roller pads, they also convert to leg curl and leg extension stations. The result is a single rack attachment that covers chest, shoulders, and legs across multiple movement patterns, without adding a single extra machine to your floor space.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Arm action: ISO independent arms — each side loads and moves separately — Primary use: Converging press — deep stretch and peak contraction chest pressing path — Additional exercises: Unilateral front raise, unilateral lateral raise, overhead press, leg curl and extension (with 1\" roller pads — sold separately) — Mounting: Pin-and-sleeve to existing rack uprights — no drilling or permanent modification required — Compatible rack sizes: 3\"x3\", 75x75mm, 70x70mm, 60x60mm — Hole diameter options: 1\" (26mm), 21mm, 5\/8\" (16mm) — Add-on option: Magpins — stainless shaft and magnetic plastic grip for tool-free height adjustment — Finish: Powdercoat black — Made to order to your exact rack specification\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery set of ISO Converging Arms is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"3\"x3\" \/ 1\" - 26mm \/ Standard","offer_id":56167264452956,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"3\"x3\" \/ 1\" - 26mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167264485724,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"3\"x3\" \/ 21mm \/ Standard","offer_id":56167264518492,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"3\"x3\" \/ 21mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167264551260,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"3\"x3\" \/ 5\/8\" - 16mm \/ Standard","offer_id":56167264584028,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"3\"x3\" \/ 5\/8\" - 16mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167264616796,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"75x75 \/ 1\" - 26mm \/ Standard","offer_id":56167264649564,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"75x75 \/ 1\" - 26mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167264682332,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"75x75 \/ 21mm \/ Standard","offer_id":56167264715100,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"75x75 \/ 21mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167264747868,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"75x75 \/ 5\/8\" - 16mm \/ Standard","offer_id":56167264780636,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"75x75 \/ 5\/8\" - 16mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167264813404,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"70x70 \/ 1\" - 26mm \/ Standard","offer_id":56167264846172,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"70x70 \/ 1\" - 26mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167264878940,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"70x70 \/ 21mm \/ Standard","offer_id":56167264911708,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"70x70 \/ 21mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167264944476,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"70x70 \/ 5\/8\" - 16mm \/ Standard","offer_id":56167264977244,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"70x70 \/ 5\/8\" - 16mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167265010012,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"60x60 \/ 1\" - 26mm \/ Standard","offer_id":56167265042780,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"60x60 \/ 1\" - 26mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167265075548,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"60x60 \/ 21mm \/ Standard","offer_id":56167265108316,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"60x60 \/ 21mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167265141084,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false},{"title":"60x60 \/ 5\/8\" - 16mm \/ Standard","offer_id":56167265173852,"sku":null,"price":600.0,"currency_code":"GBP","in_stock":false},{"title":"60x60 \/ 5\/8\" - 16mm \/ Magpins Stainless shaft and Magnetic plastic grip","offer_id":56167265206620,"sku":null,"price":660.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/ICArender1square.png?v=1766168912"},{"product_id":"savage-freestand","title":"FREESTAND PRO","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe \u003cb data-path-to-node=\"1\" data-index-in-node=\"4\"\u003eFREESTAND - PRO\u003c\/b\u003e is a versatile powerhouse designed for elite rowing and chest-supported movements. Whether using dumbbells or barbells for rows and flies, its free-standing, height-adjustable frame offers unrivaled stability. The innovative base plate allows for lockable or free-moving frontal plane motion, while the pad adjusts \u003cb data-path-to-node=\"1\" data-index-in-node=\"335\"\u003e180°\u003c\/b\u003e via a pop-pin. Featuring a checkered footplate and a space-saving foldable design, it’s the ultimate tool for strict pulling exercises and future spider curls.\u003c\/p\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Default Title","offer_id":56615267205468,"sku":null,"price":400.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/CHESTPADSQUARE1.png?v=1769863805"},{"product_id":"omega-bar","title":"OMEGA BAR","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eMost lat pulldown bars give you one angle, one grip position, and one line of pull. The Omega Bar gives you complete control over all three.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Omega Bar's wide arched frame positions both handles at a natural outward angle that follows the shoulder's actual path of travel during a lat pulldown, removing the wrist and elbow compensation that a straight bar forces. The multi-hole centre mount goes further — by changing which hole you attach the cable to, you alter the angle of the entire bar relative to the cable stack, shifting the line of pull and changing the mechanical loading of the movement without touching the machine. The knurled aluminium handles lock in a secure grip under heavy loads where rubber or smooth steel loses it. The result is a single attachment that lets you precisely dial in the lat pulldown for your anatomy and your training goals, rather than adapting your movement to a bar that was never designed with either in mind.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Frame: Thick laser-cut steel — wide arched profile for natural shoulder path — Handles: Knurled aluminium — secure grip under heavy load — Centre mount: Multi-hole attachment point — adjustable cable angle for different lines of pull — Finish: Textured black powdercoat — Compatible with: Standard lat pulldown machines via carabiner or swivel attachment — Suitable for: Commercial gyms and serious home training environments — Primary exercises: Lat pulldown, cable pullover variations\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery Omega Bar is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Default Title","offer_id":56616692220252,"sku":null,"price":375.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/OMEGA1.png?v=1769878696"},{"product_id":"v-grip-300","title":"V-GRIP 300","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGrip width changes everything in a row. The V-Grip 300 is the only cable attachment that lets you decide.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eMost V-grips are fixed — you get one width, one hand position, and one line of pull regardless of your build, your training goals, or which part of your back you're trying to develop. That matters because grip width directly affects muscle recruitment in rowing and pulling movements. A narrower grip position brings the elbows closer to the body throughout the pull, shifting more load onto the lower lats and creating a stronger contraction at the end range. A wider grip flares the elbows outward, recruiting more of the upper back, rear delts, and rhomboids. The V-Grip 300 lets you choose between 8\", 10\", and 12\" grip widths by repositioning the handles — the same attachment covers three distinct movement patterns and three different areas of back development, without swapping out equipment between exercises. The knurled aluminium handles lock the grip in place under load and give a secure, non-slip feel that a rubber-coated handle can't match at heavy weights. One attachment. Three grip positions. The full width of your back, trained properly.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Grip width: Fully adjustable — 8\", 10\", or 12\" via repositionable handles — Handles: Knurled aluminium — anodised, non-slip under load — Construction: Robust steel frame — Variants: Black powdercoat \/ Stainless steel 304 — Compatible with: Standard cable machines and pulley stacks via carabiner attachment — Primary exercises: Seated cable row, lat pulldown, chest-supported row, face pull variations\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery V-Grip 300 is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"BLACK POWDERCOAT","offer_id":56776146583900,"sku":null,"price":130.0,"currency_code":"GBP","in_stock":true},{"title":"STAINLESS STEEL 304","offer_id":56776146616668,"sku":null,"price":170.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/vgripblack1_0cd573a2-6028-4a05-b6da-aeafcb6b6e81.png?v=1771576855"},{"product_id":"45mm-chubby-grips","title":"45MM CHUBBY GRIPS PAIR","description":"\u003cp\u003eThe Savage Fat Grip changes the diameter of any cable attachment from 32mm to 45mm with a single swap. That extra width means your hand can no longer fully close around the handle, which forces the forearm flexors, extensors, and wrist stabilisers to work continuously throughout the entire set just to maintain contact with the bar. The result is a significant increase in forearm and grip recruitment on every exercise you already do — curls, pressdowns, rows, pulldowns — without adding a single extra movement to your session. Screw them in, train as normal, and let the diameter do the work.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eCOMPATIBLE WITH:\u003c\/strong\u003e\u003cbr\u003eLatest edition BT-BAR, taking the grip from 32mm to 45mm.\u003cbr\u003eLCA handle (2025 version and above)\u003cbr\u003eSAVAGE lat bar (with removable grips)\u003cbr\u003eV-GRIP 300\u003cbr\u003eOmega bar\u003cbr\u003eHammer curl bar\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e— Diameter: 45mm — converts any standard 32mm cable attachment handle — Material: Knurled aluminium — anodised finish — Colours: Black \/ Silver \/ Pink \/ Red — Fitment: Screw-in — interchangeable between compatible Savage Strength cable attachments — Primary benefits: Grip strength, wrist strength, forearm development — Compatible with: All Savage Strength cable attachments with standard 32mm handles\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-border-300\/10 pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEvery Fat Grip is machined and finished to the same standard as every other piece of Savage Strength equipment. Built to take punishment, built to last, and built to look the part on whatever attachment you put them on.\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Black","offer_id":57454592819548,"sku":null,"price":60.0,"currency_code":"GBP","in_stock":true},{"title":"Clear","offer_id":57454592852316,"sku":null,"price":60.0,"currency_code":"GBP","in_stock":true},{"title":"Pink","offer_id":57454592885084,"sku":null,"price":60.0,"currency_code":"GBP","in_stock":true},{"title":"Red","offer_id":57454592917852,"sku":null,"price":60.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/fatgripssquare_b2686850-ae59-4842-9401-1a24ddf29deb.png?v=1777135772"},{"product_id":"bt-bar-lite","title":"BT BAR LITE","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAll of the BT-Bar's ergonomics. The same movement benefits. A lower barrier to get started.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe BT Bar Lite was built around a simple idea — not everyone needs the full premium specification of the original BT-Bar to get the training benefits it delivers. The converging and diverging angles, the forearm-hugging pad support, the movement path designed around how your arm actually travels during a curl or pressdown — all of that is carried over completely into the Lite version. What changes is the handle. The Lite uses a 28mm smooth grip rather than the knurled aluminium handles on the original, which keeps the manufacturing cost down and the price accessible without compromising on the thing that makes the BT-Bar different from everything else on the market. If you've been watching the BT-Bar content and want to experience the movement before committing to the full version, this is where you start. Premium pads are included as standard.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e— Ergonomics: Identical movement path and forearm pad support to the original BT-Bar — Handle: 28mm smooth grip — black powdercoat finish — Pads: Premium pads included as standard — Finish: Black powdercoat throughout — Compatible with: Standard cable machines and pulley systems via carabiner attachment — Primary exercises: Bicep curl, tricep pressdown, cable pullover\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eTHE CRAFT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eEvery BT Bar Lite is built by hand in the UK in limited production runs. We don't manufacture to a shelf — we manufacture to a standard. Once a batch is full, new orders enter the next production window. What arrives at your gym isn't a product that was stamped out by a machine. It's one that was made with the specific intention that you'd still be using it in ten years.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Default Title","offer_id":58142422860124,"sku":null,"price":140.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/BTBARLITESQUARE.png?v=1782426155"},{"product_id":"katana-bar-re-born","title":"KATANA BAR RE-BORN","description":"\u003cblockquote class=\"ml-2 border-l-4 border-[hsl(var(--border-300)\/0.1)] pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eSome equipment gets forgotten. Some gets reborn. The Katana Bar is back — redesigned, refined, and built to the same standard the original never quite reached.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eTHE WHY\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-[hsl(var(--border-300)\/0.1)] pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe Katana Bar takes its name from its profile — a long, sweeping curve that mirrors the blade it's named after. But the design isn't aesthetic for its own sake. The curved bar profile naturally positions the hands at an angle that shifts the line of pull away from the shoulders and directly into the lat muscle, creating a cleaner, more isolated contraction than a straight bar can deliver. It's a design that serious bodybuilders were using decades before anyone was talking about ergonomics — and the reason it keeps coming back is simple. It works. The dual-hole centre mount means the bar is fully reversible — flip it and the grip angle changes completely, shifting the emphasis from the lower lat sweep to the upper back and teres major. Two distinct exercises, two distinct lines of pull, one bar. The knurled aluminium handles lock your grip in place under heavy loads where smooth or rubber handles lose it, and the swept steel frame is built to take whatever weight your cable stack can handle without flexing or creaking. This isn't a reissue. It's the version the original should have been.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e\u003cstrong\u003eTHE SPECS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cblockquote class=\"ml-2 border-l-4 border-[hsl(var(--border-300)\/0.1)] pl-4 text-text-300\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003e— Profile: Swept curved steel frame — dual-use, fully reversible via centre mount hole positions\u003cbr\u003e— Handles: Knurled anodised aluminium — secure grip under heavy load\u003cbr\u003e— Finish: Powdercoat black \/ Raw stainless steel\u003cbr\u003e— Compatible with: Standard lat pulldown machines via carabiner or swivel attachment\u003cbr\u003e— Primary exercises: Lat pulldown, reverse grip lat pulldown, cable row variations\u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"SAVAGE STRENGTH","offers":[{"title":"Black powdercoat","offer_id":58143840534876,"sku":null,"price":150.0,"currency_code":"GBP","in_stock":true},{"title":"Stainless steel","offer_id":58143840567644,"sku":null,"price":190.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0873\/8193\/4428\/files\/latbar2.01.png?v=1782463483"}],"url":"https:\/\/savagestrengthequipment.com\/collections\/all-products.oembed","provider":"SAVAGE STRENGTH EQUIPMENT","version":"1.0","type":"link"}